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Company Highlight

Company HighlightStartupSaaS ChurnProduct Led SalesProduct Led MarketingProduct Led Growth
Company HighlightCompany Highlight
PLG company: Supabase
Jul 30, 2025

PLG company: Supabase

How an open source Postgres platform, uses product-led growth (PLG) with instant developer value, a freemium model, and open community adoption, become one of the world’s fastest-growing backend platforms.

Gary Chan
Gary Chan
Company HighlightCompany Highlight
PLG company: RB2B
Jul 23, 2025

PLG company: RB2B

How using Founder Led Marketing combine with Product led Growth propeled RB2B, a website visitor identification tool, to tremendous growth, and $5M ARR in 13 months.

Gary Chan
Gary Chan
Company HighlightCompany Highlight
PLG company: Wispr Flow
Jul 16, 2025

PLG company: Wispr Flow

How an AI-powered dictation tool, uses PLG to deliver instant value, grow external virality, and support any use cases to speed up workflows for thousands of users.

Gary Chan
Gary Chan
Company HighlightCompany Highlight
PLG company: MailMaestro
Jul 09, 2025

PLG company: MailMaestro

How an AI email assistant uses product-led growth (PLG) with quick AI value, and viral team collaboration, helped them reach 55,000+ teams globally.

Gary Chan
Gary Chan
Company HighlightCompany Highlight
PLG company: Tally.so
Jun 25, 2025

PLG company: Tally.so

How Tally, a no-code form builder, uses product-led growth with instant form creation, a super generous free plan, viral branded sharing, and built-in-public strategy to reach over 500,000 users and $2M ARR as a bootstrapped startup.

Gary Chan
Gary Chan
Company HighlightCompany Highlight
PLG company: Granola.ai
Jun 18, 2025

PLG company: Granola.ai

How Granola, an AI-powered meeting recorder, use product-led growth (PLG) strategies with immediate time-to-value, viral team collaboration, and top-down adoption to drive growth to $250M valuation.

Gary Chan
Gary Chan
Company HighlightCompany Highlight
PLG company: Tana.inc
Jun 11, 2025

PLG company: Tana.inc

Discover how Tana, an AI workspace, use product-led growth (PLG) strategy with personalize onboarding, and community-led growth user-generated content (UGC) to drive growth loop.

Gary Chan
Gary Chan
Company HighlightCompany Highlight
PLG company: Shortwave
Jun 04, 2025

PLG company: Shortwave

Discover how Shortwave, an AI-powered email client leverages a product-led growth (PLG) strategy with instant onboarding, advanced collaboration, and viral team features to transform email productivity.

Gary Chan
Gary Chan
Product Led Growth and Founder Story

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Product Led Growth and Founder Story

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